The world has changed.
I've discovered that in this new economy, where there is an abundance of vendors and service providers in each niche, you need to find something that's unique about you to stand out.
What makes you stand out is not only your skill, ability to actually do the job but also how you are able to market yourself and your services.
The loudest, more convincing voice wins.
What unique life experiences, perspectives, quirks, can you combine together with your skills and services to sell to your audience?
That's how you make it in this new economy.